GVC partners with Professional Players Federation

Jay DossetterNews

7 October 2019

GVC partners with Professional Players Federation

 Leading sports betting group joins partnership to help educate athletes about sports betting integrity and the dangers of match fixing

GVC Holdings, one of the world’s largest sports betting and gaming groups, is pleased to announce that it has partnered with the Professional Players Federation (PPF), the organisation dedicated to promoting, protecting and developing the collective interests of professional sportspeople in the UK.

The new partnership will see GVC contribute to sports betting integrity educational initiatives undertaken by the PPF to support the professional player associations in the United Kingdom. There are over 17,500 professional athletes in the UK and the new partnership will help to ensure that all players from netball to darts to football are educated about sports betting integrity.

The support provided by GVC will help fund tutor training, team educational visits and e-learning programmes in a range of different sports targeting young players and senior professionals.

David Foster,  GVC’s Head of Regulatory Affairs said: “British sport is amongst the most respected in the world and is intrinsically linked to our business. That is why we believe it is important that we play our part to guard against the dangers and temptations that young professional sportspeople may face.

“We are therefore delighted to partner with the Professional Players Federation and look forward to supporting the vital work they carry out. Sportsmen and women in the UK are watched throughout the world and GVC is delighted to support the PPF’s work protecting sporting integrity.”

PPF Chairman Brendon Batson OBE said: “We are thrilled to welcome GVC to the partnership to promote sports betting integrity in the UK.  Education is one of the best defences against the threat of match fixing and it’s great to see another leading betting company supporting this important work.

“GVC’s support will enable us to expand our education to include more sports and reach more athletes with a special emphasis on young players.

“The partnership is a great example of how sport and the betting industry are working together protect British sport and its reputation for integrity.”


Notes for Editors

About GVC
GVC Holdings PLC is one of the world’s largest sports-betting and gaming groups, operating both online and in the retail sector.  The Group owns a comprehensive portfolio of established brands; Sports Brands include bwin, Coral, Crystalbet, Eurobet, Ladbrokes, Neds and Sportingbet; Games Brands include CasinoClub, Foxy Bingo, Gala, Gioco Digitale, partypoker and PartyCasino. The Group owns proprietary technology across all of its core product verticals and in addition to its B2C operations provides services to a number of third-party customers on a B2B basis. The Group has also entered into a joint-venture with MGM Resorts to capitalise on the sports-betting and gaming opportunity in the US.  The Group, incorporated in the Isle of Man, is a constituent of the FTSE 250 index and has licences in more than 20 countries, across five continents.

For more information see the Group’s website: www.gvc-plc.com

About the Professional Players Federation
The PPF was established in 1991 to represent the collective interests of the professional player associations in the United Kingdom.  Its thirteen member associations represent more than 17,500 athletes making the PPF the largest national federation of player associations in the world.

Since 2010 the PPF has been in an innovative partnership with some of the leading British betting companies,  bet365, PaddyPower Betfair, and Betway to help fund education for athletes about sports betting integrity and match fixing. GVC is the latest company to join this partnership with the PPF.

For more information please contact Simon Taylor, Chief Executive on 07726 627422 or simont@ppf.org.uk.